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Geoffrey Rowan

Geoffrey Rowan is a partner and senior counselor at Ketchum, an American worldwide public relations firm. Prior to his PR career, he was a business reporter and columnist for several U.S. and Canada publications.

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Sex in Advertising Sells, So Why Not to the Over-50s?

How marketers are failing to recognize the boomer audience
June 8, 2015
Next Avenue LogoMeeting the needs and unleashing the potential of older Americans through media
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