I cringe whenever I hear pundits telling audiences that unemployment after 50 is a career death sentence.
It may be harder to land a job after 50, but there is hope and opportunity. After being out of work for five months, I landed a senior-level job with decent pay and hope my success can bring hope to others surrounded by prevailing negativity.
This is the easiest "R" for older workers, but it's approached in a new manner by today's interviewers.
Behavioral interviewing is more the norm than years ago with hiring managers asking situational questions and looking for the potential employee's response in handling co-workers, supervisors and direct reports.
In one interview I was asked how I'd handle a difficult client — a question that I didn't nail, and I was not invited back for the second round of interviewing.
I was so taken aback, I initially laughed and stated the key to great marketing is avoiding nightmares! Then, I answered by saying, "I can tell you how I dealt with projects that did not meet expectations at key milestones."
When first asked this question, I was uncomfortable answering. Then, I realized the question was simply: "What makes you special?"
I countered this with a strong profile on LinkedIn, a broad presence on Twitter and other social networks and a deep digital footprint with a dynamic web site, portfolio and involvement with new online endeavors.
All of that got me to the final round between me and one other top candidate. The difference in getting the offer became 'Rithmetic, or my ability to apply metrics to prove progress in project management.
Rhona Bronson is an AOLJobs.com contributor. She has spent more than 30 years in marketing and communications positions with well-known consumer product and media brands. After being laid off as a Senior VP of Marketing in 2009, she started a marketing and consulting company in North Jersey. She later led a marketing group for a regional newspaper in South Jersey. Laid off again in 2013, Bronson conducted a focused job search resulting in her newest position as Director of Marketing for the Delaware River and Bay Authority.
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