Jeff Millman is chief creative officer at GKV, one of the mid-Atlantic’s largest integrated marketing firms helping challenger brands succeed for over 35 years and win on their own terms. Millman is the winner of hundreds of advertising awards, and a boomer/senior marketing specialist working on brands like CareFirst BlueCross BlueShield and CMS (Centers for Medicare & Medicaid Services). He also gets ill whenever a classic rock song is used in a commercial.
Living & Learning
But companies may pay the price for unfair representations
Money & Security
50 percent of those 65+ are 'rent burdened,' says a Pew report
This special report includes storytelling, news and information about health care for older adults in rural areas
Our special series, Vitality Arts, shows the powerful effect that participating in the arts can have on our minds, bodies and souls. Look to this page for information, resources and inspiration that will help you age better through the arts and show that creativity has no age limit.