Jim Firman is president and CEO of the National Council on Aging (NCOA). For more than 30 years, he has been a leading force for innovation in services, programs, and public policies for older persons. Under this leadership, NCOA’s goal is to improve the health and economic security of 10 million older adults by 2020.
Let's make the most of our longevity, a Next Avenue Influencer in Aging says
It's a shift toward care based on who the patient is and what he or she wants
This special report will include storytelling, news and information about how to plan for the end of your life in a way that meets your own goals and preferences.