COVID-19 and the Future of Aging: Technology for ConnectingThe positive and negative trends accelerated by the pandemicJanuary 20, 2021
Why Don't Businesses Thrill Older Consumers?Marketers are trapped in an outdated narrative about people 50+March 30, 2018
How Marketers Badly Misunderstand Older Female ConsumersAn excerpt from 'The Longevity Economy' by the head of the MIT AgeLabNovember 7, 2017
5 Misperceptions of Tech, Aging and Business InnovationHere's one misperception: the older user is always the same as the buyerMay 11, 2017
Technology, Aging and the Coming Fifth WaveHow tools and services are evolving to improve lives of older peopleJune 20, 2016