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Peter Hubbell, author of Getting Better With Age, is the founder and CEO of BoomAgers, an advertising agency and brand consultancy dedicated to the aging consumer. His previous book was The Old Rush. An advertising executive with a career spanning 30+ years, Hubbell is a widely sought expert on the topic and is a regular contributor to HuffingtonPost, Mediapost, 33 Voices and other influential marketing content providers. His body of work includes memorable campaigns for blue-chip global marketers including General Mills, Pillsbury and Procter & Gamble, now also a client at BoomAgers.
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