Next Avenue is public media’s first and only national journalism service for America’s booming older population. Our daily content delivers vital ideas, context and perspectives on issues that matter most as we age.

 

Mission

Our mission is to meet the needs and unleash the potential of older Americans through the power of media.

Impact

Next Avenue has served over 70 million people on our site and millions more through our platforms and partnerships. Every day, we invite readers to consider what is next, what lies just ahead and what will be revealed in their lives. By exploring questions big and small, we spark action — 95 percent of readers take an action after reading our stories — and open up a world of possibilities.

Next Avenue is unique among today’s media:

  • We are part of the PBS system, so you can trust us to deliver public media quality.
  • We are journalists and experts passionate about serving our audience.
  • We have built a network of impeccable sources and prestigious partnerships.
  • We’re not here for the bottom line, but to make a difference in the lives of our audience.

Join Our Community

We want to know what you’re doing, what you’re thinking about. Next Avenue is a two-way conversation that comes to life on the website, in social media, in user panels and in surveys and polls.

Please sign up for our newsletters and follow us on Facebook, Twitter and LinkedIn. You can also send us feedback.

Our Team

Next Avenue is produced by Twin Cities PBS (TPT) for a national audience. Our journalists are based around the country, so we’re able to uncover stories and voices from everywhere.

Colleen Wilson
VP of Digital Publishing, Twin Cities PBS
Colleen leads the digital publishing teams at Twin Cities PBS. These include Next Avenue and Rewire. Previously, she was Executive Director of Digital Products at KQED in San Francisco.

Jim Pagliarini
Next Avenue Co-Founder and Former President and CEO, Twin Cities PBS
Jim and his colleague Judy Diaz are the founders and creators who brought Next Avenue to life. Jim is pleased to be on the team harnessing the power of the media to inspire, engage and inform people as they embark on the journey of growing older and wiser.

Bryce Kirchoff
Director of Audience Development
Bryce comes to Next Avenue with rich experience engaging and developing audiences around all types of media content — from directing social engagement campaigns for Academy Award-winning filmmakers to coaching local PBS stations on how to extend the impact of their work. Based in L.A., he can be reached by email at [email protected].

Richard Eisenberg
Managing Editor and 
Senior Editor of the Money and Work & Purpose Channels
Rich has helped people manage their finances and careers as a writer and editor at major media outlets including Money, Yahoo!, CBS MoneyWatch, USA Today and Good Housekeeping. He has written two books, How to Avoid a Mid-Life Financial Crisis and The Money Book of Personal Finance. He is based in New Jersey and can be reached at 908-456-2089 or by email at [email protected]. Follow him on Twitter @richeis315.

Julie Pfitzinger
Senior Editor for Features
Julie has worked as a writer and editor for more than 20 years; her work has appeared in publications including the Star Tribune and Minnesota Parent. For the past several years, she was a managing editor for the community lifestyle magazine group at Tiger Oak Media in Minneapolis, where she also served as writer and editor for Saint Paul Magazine and other Tiger Oak publications. Julie can be reached via email at [email protected].Follow her on Twitter @juliepfitzinger.

Grace Birnstengel
Editor
Grace Birnstengel leads an editorial initiative on age-friendly health care — what it means and how people can identify and access care that meets their unique needs. Her other areas of focus include LGBTQ issues, mental health, the arts and ageism. Grace holds a bachelor of arts in journalism and gender, women and sexuality studies from the University of Minnesota–Twin Cities. Reach her by email at [email protected].

Laura McCallum
Health and Caregiving Editor
Prior to Next Avenue, Laura led Minnesota’s second-largest newsroom during the first phase of COVID-19, when MPR News achieved its largest radio and digital audience in company history. During her nearly 27 years there, she also managed daily news coverage and editorial teams of reporters and editors, covered politics during the terms of Gov. Jesse Ventura and Gov. Tim Pawlenty and anchored newscasts in central Minnesota. She also worked for two public radio stations in North Dakota, two television stations and the Bismarck Tribune. You can reach Laura by email at [email protected]. Follow her on @LauraMcCallumB.

Emily Skoblik-Diallo
Senior Business Development and Sponsorship Manager
Emily has over 15 years of experience in the cultural nonprofit business sector. Her work has comprised largely of fundraising, marketing, and business development consulting for nonprofits requiring revenue generation or a re-imagining. She holds a Masters in Arts & Cultural Management from St. Mary’s University and a Bachelors in Communications and minor in Business from Concordia College, Moorhead.

Sabrina Crews
Audience Engagement Editor
Sabrina launched her journalism career in community radio, where she advanced quickly from newsroom intern to salaried public media professional. Summoning the fast-paced, deadline-driven energy of live radio and her storytelling expertise, she continued to cultivate her skills in the nonprofit media sector.  Sabrina is thrilled to bring her passion for all things digital to Next Avenue. Her role as audience engagement editor involves multiple social media platforms and working closely with editors to better understand readers. Being part of the PBS system is a lifelong dream come true.

Kristi McKinney
Digital Product Manager
Kristi has worked in user experience and technology for 12 years, serving in roles across technology including content writer, product manger, user experience architect and account director. As Next Avenue’s product manager, it’s her job to work at the intersection of technology, users and content to bring you the best experience. She holds bachelor’s and master’s degrees in journalism, marrying it with her technology experience to shape the present and future of Next Avenue.

Support Us

Next Avenue relies on sponsorships to support our service. We seek out businesses and organizations that share our mission and are looking to reach a passionate and engaged public media audience. Sixty percent of Next Avenue readers say they have a more positive view of a company that supports the site. To learn more about sponsorship opportunities, email [email protected].

We also accept individual donations from our readers. Click here to support our work. Thank you.

Interested in writing for Next Avenue? Review our submission guidelines.